How does Spotify Playlisting work for labels and managers?

Updated: October 25, 2026

Overview: Spotify Playlisting from Melboss for Business pitches your roster’s releases to a network of verified human curators, as part of a data-driven strategy that supports your release plan. It is designed for managers and labels working across a full roster, not just single releases.

How it works:

  1. Submit your roster: share upcoming releases and catalogue tracks in a single submission.
  2. Review and match: our team assesses each track’s playlisting potential and matches it with curators who fit its genre and sound.
  3. Pitch to curators: approved tracks are pitched to verified human curators. No automated submissions, bots or fake engagement.

What’s included:

  • Release campaigns and campaign strategy
  • Spotify playlist pitching and audience targeting
  • Playlist health and authenticity checks
  • Performance tracking

Good to know:

  • Placements are not guaranteed: we pitch tracks to the curators most likely to add them, based on relationships built over time.
  • Playlisting does not affect royalty ownership: artists keep their royalties.
  • Timing depends on the number of tracks submitted and their release dates.

Learn more on the Spotify Playlisting page or contact our team.