Turn music into measurable growth.
We help artists, labels and promoters sell more tickets, merchandise and music through music-focused advertising, playlisting and technology.
More listeners. More tickets. More sales.
We run paid advertising campaigns specifically for the music industry — from promoting new releases and growing audiences to selling concert tickets and merchandise.
Sell more tickets
Drive qualified fans to your shows and turn audiences into ticket buyers.
Promote new releases
Reach the right listeners across YouTube, Google, TikTok and Meta.
Sell more merchandise
Turn artist audiences into customers with campaigns built around your store and catalogue.
Meta
Google Ads
TikTok
Spotify
ShopifyWe don't just grow audiences.
We help you monetize them.
From discovering an artist to streaming a release, buying a ticket or purchasing merchandise, we connect marketing with measurable business outcomes. We bring advertising, technology and promotion together in one team built specifically for music.
Put your artists' music in front of the right listeners.
Get your roster's releases in front of relevant Spotify playlist audiences through a curated, data-driven pitching strategy — playlisting that supports your release strategy, not an isolated service.
- ✓Release campaigns
- ✓Spotify playlist pitching
- ✓Audience targeting
- ✓Campaign strategy
- ✓Performance tracking
Your back catalogue still has value.
We identify opportunities to reactivate older releases and turn existing catalogues into new revenue.
Identify
Find tracks with untapped potential.
Reactivate
Build campaigns around existing releases.
Monetize
Drive new streams, audiences and revenue.
Results speak louder.
Real campaigns, real numbers — see the full story behind each one.
Technology built around the way music businesses actually work.
CRM, e-commerce and websites designed specifically for artists, labels, promoters and music companies.
Capture every fan. Never lose a lead.
Turn your audience into a first-party database — track ticket buyers, segment fans by show or release, and act on real-time insights.
- ✓Fan & ticket buyer capture
- ✓Audience segmentation by show or release
- ✓CRM implementation & optimization
Built for every side of the music business.
Managers
Oversee your artists' growth, campaigns and results from one place.
Labels
Scale releases across multiple artists.
Promoters
Sell more tickets and build owned audiences.
Festivals
Grow attendance and retain audiences year-round.
Publishers
Activate and monetize catalogues.
Distributors
Add expert marketing and growth services to your distribution offering.
Let's build your next growth strategy.
Tell us what you're working on and we'll show you where Melboss can help.
Talk about your growth →